Master (MBA) in Motorsport Management
Ten months. Nine modules covering the complete business of motorsport, from strategy and finance to governance, marketing, commercial, operations, innovation and leadership.
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Built for the business of Motorsport.
We train future professionals in finance, management, marketing, law, operations and leadership, applied directly to the Motorsport.
We use the case method and experiential learning to prepare leaders who can make tough decisions under pressure, taught by a blend of renowned academics and active motorsport executives.
Business of Motorsport
Strategy, finance, marketing, law, operations and leadership, every subject taught through the lens of motorsport.
The case method
Real cases and live decisions under pressure, so you graduate ready to lead, negotiate and execute from day one.
Taught from inside the sport
Faculty drawn from F1, MotoGP and Formula E teams, federations, promoters, sponsors and media organisations.
The skills to run any motorsport organisation.
Strategy and management
Lead the integral management of any team, competition or motorsport organisation with a strategic, international perspective.
Finance and cost control
Master budgets, cost-cap frameworks, revenue models and corporate finance across teams, championships and the wider industry.
Marketing, media and sponsorship
Grow audiences, secure sponsors, monetise media rights and build brand partnerships that fund and scale the sport.
Law, governance and compliance
Navigate sporting, technical and financial regulations, contracts and the governance frameworks that shape motorsport.
Events and operations
Deliver race weekends and high-performance operations, venues, logistics, hospitality and team performance.
Innovation, data and AI
Apply data analytics, AI, e-sports and digital business models to decision-making, performance and fan experience.
More than a classroom. Access to the industry.
The MBA puts you inside the sport: a trackside immersion weekend, paddock access, faculty who work in motorsport today, and a global professional network.
A trackside weekend, on the inside
Go behind the scenes at a live championship and see how a race weekend really runs.
Inside the garage and the pit wall
Experience how a team operates under pressure, from strategy calls to the pit stop.
Learn from people in the sport today
Executives from the FIA, F1 teams and Formula E lead the sessions you attend.
A network across the grid
Build relationships with teams, series, promoters, sponsors and media worldwide.
Exclusive global immersion trip
Throughout the MBA, students gain direct exposure to the business of motorsport through an exclusive industry immersion trip designed to connect academic learning with real-world practice.
From championship headquarters and team facilities to live race weekends, this trip provides unique access to the commercial, operational, and strategic side of elite motorsport.
Industry Access
- Visits to championship headquarters
- Team facilities and paddock access
- Executive roundtables with industry leaders
Live Race Experience
- Attend world-class motorsport events
- VIP hospitality access
- Behind-the-scenes operational insights
Networking Opportunities
- Connect with senior executives
- Meet team principals, commercial directors, and specialists
- Build real relationships inside the industry
Applied Business Learning
- Real-world business cases
- Commercial strategy workshops
Nine modules. The complete business of motorsport.
Across ten months, the programme moves from business foundations to governance, finance, commercial strategy, operations, innovation, sustainability and leadership.
- 1.1Introduction to the Motorsport Industry
- 1.2Strategic Management and Business Foundations
- 1.3Team Management and Economics
- 2.1Championship Structure and Regulations
- 2.2FIA Governance: Regulatory Development and Stakeholder Dynamics
- 2.3FIM Governance
- 2.4Stakeholder Management
- 2.5Geopolitics and Global Motorsport
- 3.1Financial Management in Motorsport
- 3.2Revenue Models in Motorsport
- 3.3Financial Regulation, Cost-Cap Frameworks and Auditing
- 3.4Corporate Finance in Motorsport
- 4.1Strategic Marketing in Motorsport
- 4.2Sponsorship and Brand Activation
- 4.3Media Rights in Motorsport
- 4.4Fan Engagement
- 4.5Commercial Strategy in Motorsport
- 4.6Broadcast and Content Monetisation
- 4.7Licensing and Merchandising
- 5.1Motorsport Law and Contract Management
- 5.2Sporting, Technical and Financial Regulations
- 5.3Risk, Governance and Compliance
- 5.4People Management and Teamwork in Motorsport
- 6.1Circuit and Venue Management
- 6.2Event Design, Logistics and Operations
- 6.3Hospitality and Guest Experience
- 6.4Team Operations and Performance Management
- 7.1E-Sports and Digital Racing
- 7.2Big Data, AI and Data Analytics in Motorsport
- 8.1Electrification and Net-Zero Initiatives
- 8.2Sustainable Events
- 8.3ESG Frameworks and Social Impact
- 9.1Leadership and Negotiation Skills
- 9.2Effective Communication and Public Speaking
- 9.3Ethics, Diversity and Inclusion in Motorsport
- 9.4How to Prepare Your CV and Interview for Motorsport
- 9.5Motorsport Careers Pathway
Roles our graduates are built for.
The MBA prepares you for leadership and specialist roles across the motorsport value chain, from teams and series to governing bodies, promoters, manufacturers and media.
Companies are looking for profiles like yours.
Roles across the motorsport industry that our graduates are built for, from teams and series to manufacturers, promoters and media.
Finance Business Partner
Head of Sporting
Sponsorship Manager
Marketing and Commercial Strategy Associate
HR Business Partner
Specialist Brand Events and Experience
Business Intelligence Director
Marketing and Creative Director
Head of Sustainability
Financial Controller
Partnerships and Sponsorship Manager
Head of Licensing and Merchandising
Commercial Partnerships Director
Fan Engagement Manager
Race Operations Manager
Head of Legal and Governance
Data and Performance Analyst
Head of Brand and Communications
How to join the programme.
Admission is rolling and based on profile and motivation. No prior motorsport experience is required.
Request information
Download the brochure and speak with our admissions team about the programme and your goals.
Application
Submit your application and CV. We review motivation, background and fit with the cohort.
Interview
A personal interview with the admissions team to confirm objectives and answer questions.
Enrolment
Receive your decision, reserve your place and join the October 2026 cohort.
Talk to our admissions team.
Frequently asked questions.
Apply for the October 2026 intake.
Request information and our admissions team will be in touch to discuss the programme and your goals.